Hai, are you an Entrepreneur, Proprietor of a Micro, Small and Mid-Size Business venture or a Freelancer?
If Yes, Read On, This small information share can be of some help or support.
Let me welcome you for the Start-Up journey a way forward. In this Write-Up, I am planning to explain a few key points that shall keep you fast toed in the Digital Arena for making your presence felt.
The Idea is to get self-prepared as a businessperson with the help of a few checklists for Business Directory posting. This will help in Create Visibility along with your efforts in Making Impressions, and Generating Leads over various Virtual Markets.
I am suggesting you shall keep the BAST-PACT ready for making your impressions count. BAST-PACT is a simple touch-point that is required to maintain handy information for every Small and Medium-sized Enterprise (SME), Micro, Small & Medium Enterprises (MSME), and Individual entrepreneur.
BAST-PACT is the accumulation of Information and Data in the form of Digital or Non-Digital Format consisting of:
|Business Name||Identity & Recall||Organisation Name, Company Name, Brand Name, Sub Brands, Subsidiaries, Co-Brands, etc.|
|Address||Visit and Reach for any Vendor, Customer, Service or Product Demo||Distributor, Reseller, Office, Manufacturing units, Centres, POS, Branches, etc.|
|Service & Support||Maintenance, Production, Core, Value-Ad, Differentiator||Post & Pre-Sales, Delivery, Quality, Quick TAT, Expertise, Legal, etc.|
|Technology Adoption||Production, Core, Value-Ad, Differentiator, Maintenance||Application, Software, Tools Designing, Innovation, New Product, etc.|
|Product & Price||Maintenance, Production, Core, Value-Ad, Differentiator||Value, Discount, Offer, Comparison, USP, Quality, etc.|
|Accessibility||Compare, Queries, FAQs, Logistics, SCM||Experience, Specifications, Trial, Analysis, Transaction, Delivery Mode & TAT, Installation, etc.|
|Communication||Interaction, Engagement||Chat Tools, SPOC, Toll-Free, Contact Mail / Phone, etc.|
|Trustworthiness||Trust, Reliability, Reputation||Testimonial, Legal White Papers, Registration, Verified, Reference, Certification, etc.|
Now, My Friend, As you are aware of these information requirements. Let’s get our Business Journey started.
Repeatedly crosscheck, accumulate, and keep these on hand to expand your reach and grow your business.
All the Best for your Digital Entrepreneurial Endeavor.
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Are you an Individual / Employed professional who look upon Data Science as an Ocean with fear to take a dip in? Herewith this short write up I have made an attempt to shallow the floor of the ocean for clear visibility and confidence.
Let me welcome you to the emerging Industrial Revolution 4.0 which is foreseen as the era of Data Science and Artificial Intelligence which will steer the entire global transition irrespective of the industry it touches from Household to Outer Space. Let’s now look a little deep into Data Science alone.
Hope you would agree with me that all of us would have asked “What’s for Breakfast / Lunch / Dinner?” to another at home during these Quarantine days. As soon as the question is raised the counter queries that come to us shall be “What would you like to have?” to the members for choices and “What’s in Store with us?” exploring the resources available for planning a suitable recipe.
Now if we look at an Organisation or any business entity it shall work on similar grounds with differing in functionality and solving real-world requirements pertaining to their situations. The amount of information in the form of DATA involved in this process is enormous thereby requiring additional support for a smooth decision-making process which requires involving SCIENCE to process and analyse these data. Hence DATA SCIENCE in simple terms is defined as Scientifically Analysing and Processing Available and Sourced Data for the purpose of arriving at the desired outcome.
Data Science is a more than 3-4 decade old concept that has evolved with the ever-changing world with extensive usage of the Internet and information Data that is been shared through it. It is now been widely used and is predicted to see huge demand with High pay packages across the globe for the Data Scientist or person who can effectively and efficiently use data science for the purpose of effective engagement and outcome.
Data Science as a concept involves 4 Stages broadly may vary depending on the depth of usage, involvement and categorisation :
- Problem Identification : The data Scientist identifies and defines a problem or an desired outcome along with couple of Possibilities and Probable requirements shared by the Organisation.
e.g. > Say Increase in Sales, New Product launch, R & D Requirement, Advertisement Reach, Usage of Application, Spending pattern etc…
- Data Preparation : The data scientist then sources the required Direct and Indirect data from various resources internally and via external resources pool source. These accumulated data may be Structured or Unstructured for ease of process and Understanding. Hence required to be processed as it is been derived from a Huge Versatile ocean of data termed as BIG DATA.
e.g. > Say Client Needs, Basic Buying Pattern, Competitors Product USP, Peak Sales or Revenue, consumption Pattern, Loan requirement, New Product expectation etc…
- Analysis and Tools : The data once gathered are being churned with the usage of Statistical and Analytical Tools such as Phython, R, Tableau, Hadoop, Machine Learning, Data Mining, Apache Spark, Qlikview and many more depending on the usage and availability.
e.g. > Say Info collected in Excel, Image, Pdf, E-mail, Videos, Infographics, Charts, etc...
- Outcome / Presentation : Once these data are Analysed and Processed with the help of Algorithms and Machine Learning tool and are made available as a meaningful data set the process of decision making is been made more Optimised, Precise, Scalable and Effective.
e.g. > Launch of New Scheme, Promotional Offer for Festive Season, Interest Rate for FD/Loans/Investment instruments, New Showroom Location, Branding Timeline for Advertisement etc…
Individuals from the Non-Technical field are also using Data Science with the help of various tools that help them to Identify, Gather, Analyse and make successful decisions.
Now that you know the ways and means of Data Science.
Am I a Data Scientist? Yes, You can be one among them.