I thank the entire team for creating a space for making me vocal.
“A ship in the harbour is safe, but that is not what a ship is for.”
You shall get out of your comfort zone to grow by using your skills to the best of your abilities if you wish to achieve your aspiration and potential.
Example: An entrepreneur shall be bound to take risks and should believe in his/her strength and skill set. At the end of the day, you are born to make a difference in life that requires a quantum of effort and skills to move forward.
Hai, are you an Entrepreneur, Proprietor of a Micro, Small and Mid-Size Business venture or a Freelancer?
If Yes, Read On, This small information share can be of some help or support.
Let me welcome you for the Start-Up journey a way forward. In this Write-Up, I am planning to explain a few key points that shall keep you fast toed in the Digital Arena for making your presence felt.
The Idea is to get self-prepared as a businessperson with the help of a few checklists for Business Directory posting. This will help in Create Visibility along with your efforts in Making Impressions, and Generating Leads over various Virtual Markets.
I am suggesting you shall keep the BAST-PACT ready for making your impressions count. BAST-PACT is a simple touch-point that is required to maintain handy information for every Small and Medium-sized Enterprise (SME), Micro, Small & Medium Enterprises (MSME), and Individual entrepreneur.
BAST-PACT is the accumulation of Information and Data in the form of Digital or Non-Digital Format consisting of:
|Business Name||Identity & Recall||Organisation Name, Company Name, Brand Name, Sub Brands, Subsidiaries, Co-Brands, etc.|
|Address||Visit and Reach for any Vendor, Customer, Service or Product Demo||Distributor, Reseller, Office, Manufacturing units, Centres, POS, Branches, etc.|
|Service & Support||Maintenance, Production, Core, Value-Ad, Differentiator||Post & Pre-Sales, Delivery, Quality, Quick TAT, Expertise, Legal, etc.|
|Technology Adoption||Production, Core, Value-Ad, Differentiator, Maintenance||Application, Software, Tools Designing, Innovation, New Product, etc.|
|Product & Price||Maintenance, Production, Core, Value-Ad, Differentiator||Value, Discount, Offer, Comparison, USP, Quality, etc.|
|Accessibility||Compare, Queries, FAQs, Logistics, SCM||Experience, Specifications, Trial, Analysis, Transaction, Delivery Mode & TAT, Installation, etc.|
|Communication||Interaction, Engagement||Chat Tools, SPOC, Toll-Free, Contact Mail / Phone, etc.|
|Trustworthiness||Trust, Reliability, Reputation||Testimonial, Legal White Papers, Registration, Verified, Reference, Certification, etc.|
Now, My Friend, As you are aware of these information requirements. Let’s get our Business Journey started.
Repeatedly crosscheck, accumulate, and keep these on hand to expand your reach and grow your business.
All the Best for your Digital Entrepreneurial Endeavor.
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I pitty and feel shame on those humans, who are Nugatory and Clumsy that they exploit children for labour.
Courageous and Smart people Educate and Empower them to light the entire world for the generation to come.
Profit and Market share alone does not qualify and quantify them for the standard that they possess from an eminent institute that they belong to, we may see many of such Entrepreneurs who have come up as business giants with Simple education or nearly insignificant qualification largely.
Do this alone justify the means? (You may have your perspective on this.)
To become an entrepreneur you need not be a graduate from a top institute. If you think so, I may also request you to think of graduate scholars from prime institute each year vis-a-vis Entrepreneurs they become who are efficient in Growth journey, Sustainability, and their contribution to the society.
Let us see a few things that make that makes an entrepreneurial journey complete.
Zeal: Entrepreneur if you want to be, you need to start looking out for Problems around you and think of what you can do about it. You need to have the Zeal to undergo learning and gain insights with an open mind.
Brainstorming: Connect with the Field Experts, Peers, or thought leaders who can share ideas and experience for more Idea generation that can help you with solving a real-world problem, give back to Society and yet generate money.
Problem Identification: Once you have done with your brainstorming, chart down out fine problems that can lead to a specific Process design that helps you in Fund generation, Market Viability (for the Product or Service), Sustainability, Executable Action Plan and Scalability in the future.
Be S.M.A.R.T: Make your business idea a SOLUTION (Product or Service) that can a MEANINGFUL contribution to the user that is ADVANTAGEOUS and can help the user with RE-ACTIONABLE support that brings in utility for the long sustainable TIMELESS duration of scalability.
- Solution – Solution that your idea provides in the form of a Product or Service shall be an affiliated component for the clients business. E.g.: a Catalyst to the core business process
- Meaningful – The Solution shall provide a meaningful improvement or benefit that can be a contributor for the clients business. E.g.: a report that aids decision-making
- Advantageous – The Solution shall become provide inevitable support by its presence in the clients business. E.g.: an integral lead generation mechanism that stimulates further business by digital media integration
- Reactionable – The Solution shall bring in insights that can caution on sustainable changes that the clients’ customer makes to keep their business abreast with trends and requirement in the future. E.g.: an expected change in demand over a newly arrived model by the competitor offering
- Timeless – The Solution does not go obsolete, but shall adopt to the changes with time and scalable as well. E.g.: offer upscaling or customisation based on statutory compliances and market demands.
Believe that once you have these in place, you are almost ready for the journey of Entrepreneurship.
However, there are other Challenges, Psychological Preparation and Sacrifices that you need to think of before your venture.
“Everyone looks for a Change,
That can bring in the Good in everyone as the New Way,
When the Time throws a Challenge at you to test your Perseverance and Patience,
That’s when you look for a New Beginning.”– Kovai Kirupakar